Beringer Acquires CRM Practice

Beringer Associates announced today it has acquired the CRM (Customer Relationship Management) Practice of The McGrail Group, a leading provider of Customer Relationship Management solutions. (http://www.mcgrailgroup.com).

The McGrail Group has assisted hundreds of businesses across the country achieve success in both CRM and Organizational Development. The company's strong practice in Leadership & Sales Development has helped its clients build organizational strength and create competitive advantage.

Acquiring The McGrail Group CRM practice extends Beringer Associates reach into different market sectors and geographies while providing clients the talent and organizational development services so often needed in growing companies.  The  McGrail Group clients will benefit from an expanded range of technology products and services offered by Beringer and a more dedicated concentration on organizational and talent development by The McGrail Group.

About The McGrail Group
Founded in 1990 and based in Malvern, PA, The McGrail Group has assessed and profiled thousands of individuals and trained hundreds of companies in its focus of obtaining results for its clients with both CRM solutions and Leadership & Sales Development.  More information can be found at www.mcgrailgroup.com.

About Beringer Associates
Beringer Associates, a Microsoft Gold Certified Partner and GoldMine Premier Elite partner has been helping businesses better utilize technology for nearly 14 years. Their solutions including Network Services, Customer Relationship Management (CRM) and Business Telephone / VoIP solutions, have been deployed at over 1000 businesses nationwide. More information can be found at www.beringer.net.

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