Dynamics 365 2020 Release Wave 2
Dynamics 365 2020 Release Wave 2 is here, and it brings new innovations that provide you with significant capabilities to transform your business. The release contains hundreds of new features across Dynamics 365 applications including Marketing, Sales, Customer Service, Field Service, Finance, Supply Chain Management, Human Resources, Commerce, Fraud Protection, and Business Central. You can read more about it here: https://docs.microsoft.com/en-us/dynamics365-release-plan/2020wave2/
Microsoft will start rolling out these new features, starting October 2020 thru March 2021.
Dynamics 365 Customer Insights 2020 Release Wave 2
Customer Insights enables you to unify and understand your customer data to harness it for intelligent insights and actions. Here's some of the high level functionality that's coming with this latest release of Customer Insights 2020 Release Wave 2
- Activity timeline improvements
- Insights and unified profiles for accounts and contacts
- Data unification improvements
- Additional third-party export destinations
- Additional prediction
- Measure enhancements
- Improvements to relationship management
- Segment enhancements
- System administration enhancements
Additional Predictions with Machine Learning
Microsoft is making it easier to generate predictions based on unified profiles in Customer Insights. These capabilities will help you to get a deeper understanding of customer patterns, and empower you to make well informed decisions. Microsoft is releasing two guided experiences, which can predict transactional churn and recommend products. These experiences will likely lean on Microsoft's machine learning capabilities, and leverage a model that can be tailored to your data.
Machine learning is not new to Dynamics 365. Microsoft has previewed quite a few machine learning models in the past, but they never seem to stick with the product. Back in 2017, Microsoft previewed two models to help you make product recommendations and to analyze service case topics. Neither were released. It appears that Microsoft is now focusing on the user experience, and betting that additional predictions will find their way into your daily routine.
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